Do you guarantee rankings or AI citations?
No. UM Media does not guarantee specific rankings, traffic levels, or placement in AI-generated answers. Search engines and AI systems control their own indexing and ranking on their own schedule. What is guaranteed is the itemized work, performed to professional standard, and a documented baseline so movement is measurable rather than asserted.
How do I know whether the work actually moved anything?
A baseline is recorded before any change is made: Search Console, analytics, and a fixed set of prompts tested across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Every later report is measured against that starting point. If nobody writes down the baseline first, no one can honestly tell you afterward whether anything improved.
What access do you need, and how is it handled?
Typically the website platform, domain and DNS, Google Business Profile, and the business Google account. Access is requested as a team member through each platform's own invitation flow. Credentials are never sent by text or email, and passwords are never shared or stored.
Is there a certification for AEO or GEO work?
No. There is no certifying body for answer engine or generative engine optimization, and there is unlikely ever to be one, because the organizations best positioned to define the standard are the answer engines themselves and each is disqualified from documenting its competitors. In the absence of credentials, judge providers on documented method, stated limits, and published work.
What is FAA Part 107 and why does it matter?
FAA Part 107 is the federal certification required to operate a drone commercially in the United States. It covers airspace, weather, regulations, and operational safety. Hiring a Part 107 operator is what makes a commercial drone shoot legal.
Can you provide a certificate of insurance for our venue or property?
Yes. UM Media carries $10M commercial liability and can issue certificates of insurance naming a specific venue, property, or production partner as additional insured. Request the COI when you book and we will issue it before the shoot.
How do you handle controlled airspace authorizations?
LAANC requests are filed in advance for any flight inside controlled airspace. For shoots that require an FAA waiver (night, over people, BVLOS), the application goes in early enough to receive approval before the shoot date.
Are you legally allowed to fly over crowds or at night?
Yes, with the appropriate FAA waivers and venue coordination. Both require advance planning, so book early when these are part of the project.
Can you sign vendor compliance paperwork or a W-9?
Yes. UM Media is a registered Arizona LLC and can complete vendor onboarding paperwork including W-9, COI requests, and standard contractor compliance documents.